Engineering Core
ISB Vietnam's skilled software engineers deliver high-quality applications, leveraging their extensive experience in developing financial tools, business management systems, medical technology, and mobile/web platforms.

I. The Trust Gap

     GenAI tools, such as ChatGPT, Claude, and Google Gemini have an immense potential to improve our quality of life and help out with a lot of global issues. Yet, there is a fairly strong and widely discussed consensus that GenAI can be inaccurate.

     A recent KPMG survey[1] with over 48,000 people globally shows that even though 66% of them use GenAI regularly, only 46% felt willing to trust AI systems. It’s because many people are relying on GenAI output without evaluating its accuracy, which led to mistakes in their work.

     In my opinion, the problem is often not the technology itself, but the way it’s being used. GenAI, without a doubt, is incredibly powerful, but the quality of its output depends heavily on the quality of the prompt users provide. Learning how to create a clear, specific, and well-structured command or request when working with GenAI is the key to unlock these tools real potential.

 

 

II. What is prompt Engineering?

     Prompt Engineering is the essential skill of designing and refining prompts to improve the output of GenAI systems. Because GenAI models respond based on the specific input they receive, a well-structured prompt allows you to:

  • Produce more detailed and relevant responses.
  • Significantly improve output accuracy.
  • Control the format and style of the final result.

 

 

III. Prompt Engineering Techniques.

     Now that we understand what Prompt Engineering is, let’s break down some of the widely used techniques to craft prompts[2].

1. Zero-Shot Prompting:

          This is a technique where you present a task to the AI model without providing any examples or task-specific demonstrations. Its accuracy relies heavily on the strength of the underlying foundation model. The more advanced and capable the foundation model, the more likely the AI is to produce accurate results.

          Zero-shot prompting is often more suitable for straightforward tasks or when a quick response is needed, even though it can still handle more complex tasks with varying reliability.

 

2. Few-Shot Prompting:

          This technique involves providing a few examples within the prompt to guide the AI’s output. Instead of training the model, you guide it during inference by providing specific contextual examples (input-output pairs).

          If you provide the AI with only one example, then this technique is also called “Single -shot” or “One-Shot Prompting”.

 

 

3. Chain-of-Thought (CoT) Prompting:

          This is a technique where you break a task into a sequence of intermediate reasoning steps. This helps the AI model process logic more effectively, leading to more structured and accurate results. You can trigger this by providing examples of step-by-step reasoning or by simply adding instructions like “Break this into steps”.

          However, CoT prompting should be used selectively, mainly for tasks that require multi-step reasoning, where accuracy matters more than speed. In simpler cases, forcing step-by-step reasoning may slow the AI down or introduce unnecessary verbosity.

 

 

IV. Conclusion

     GenAI effectiveness depends largely on how it is used. Rather than viewing them as unreliable, It’s more productive to see AI as a tool that requires skill and thoughtful interaction.

     Mastering AI communication is becoming an essential skill in today’s digital world. By crafting clear and structured prompts, users can unlock the full potential of GenAI and use it more confidently and responsibly in their work and daily lives.

     If you're eager to take your Prompt Engineering skill to the next level and apply them to impactful, real-world projects, ISB VIETNAM offers an environment where PassionsTeamworkInnovations, and continuous learning are part of our everyday work. Visit the official website now to learn more about our company services, and how you can become part of a team that values thoughtful, high-quality software engineering.

 

References:

[1] KPMG survey: https://kpmg.com/xx/en/our-insights/ai-and-technology/trust-attitudes-and-use-of-ai.html

[2] Inspired by: https://www.udemy.com/course/aws-ai-practitioner-certified/

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Engineering Core
ISB Vietnam's skilled software engineers deliver high-quality applications, leveraging their extensive experience in developing financial tools, business management systems, medical technology, and mobile/web platforms.

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